HORMOZI'S $100M FUNNEL
Reverse-engineered into 5 Claude mega-prompts that replicate his marketing brain.
Note ContentV1
1 Content Batching Machine — 5 steps 1. Extract 5–7 core pillars, list 10 subtopics each 2. Repurpose 1 long-form piece → 20 short-form ideas (hooks, 1-liners, mini-stories) 3. Format per platform: Twitter threads, IG carousels, TikTok scripts, LinkedIn 4. Proof-loop injection: case studies / stats / results on ≥50% of posts 5. Batch into a 30-day calendar across pillars + platforms 2 Value Equation Offer Builder — 5 steps 1. Extract top 10 burning pains (forums, Reddit, Amazon) w/ exact quotes 2. Flip each pain → vivid dream outcome 3. Build 10 offers via the Value Equation (pricing, bonuses, positioning) 4. Score each 1–10: Dream Outcome · Likelihood · Time Delay · Effort 5. Rank by score, rewrite top 3 to be irresistible 3 Hormozi Hook Generator — 3 steps 1. Extract hook formulas: pain · desire · proof · curiosity (10 examples each) 2. Generate niche hooks: 5 per pain per style, 10–15 words, 20+ per pain 3. Rank top 25 (clarity / curiosity / pull), rewrite top 10 in 3 formats 4 Hormozi Authority Builder — 3 steps 1. Gather + categorize proof: quantitative · qualitative · transformation · authority 2. Rewrite each proof asset in 3 formats: short · mid · long 3. Fuse proof with stories → 20 sticky proof-stories (logic + emotion) 5 Funnel Audit — 2 steps 1. Awareness audit: stress-test hooks, messaging, proof upfront; flag attention leaks + 10 fixes 2. Lead capture audit: score opt-ins on Value Equation, kill friction, rewrite weakest magnet.
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